Digital Magazines are increasingly becoming popular. In this
age of ‘technology’ moulded, fast paced lives, like everything else people’s
reading styles and patterns have come under stress. The Tab and Smart Phones
almost created an alternative world, where everything can be accessed
instantly, at a few clicks. Life has
become ultra slim, the good old charm of carrying a magazine when go out has
become fast vanishing. It doesn’t mean that people’s thirst for knowledge and
learning has diminished, but their means of reading only has changed over the
years. Besides, fast universalizing mobile and tabs offer a great chance to
publishers to reach, such sections of society, which hitherto unimaginable
even. Hence, there is a huge demand for Digital Magazines.
Publishing Magazines online has become easy, thanks again to
technology. There are quite a few software and apps to create digital magazine. It is easy and convenient, doesn’t require
as much time and efforts as a printed magazine takes. It’s also cost effective.
The print ready PDF files, which are however, need to prepare for regular
publications can be converted into interactive and exiting online magazines.
Technology provides great deal of scope to incorporate quite a few features to
make reading a real pleasure. Replicating the ease of access of print magazine
is not easy at all, but by incorporating various other features online reading
could be made a better and personal experience. The reach potential the online
magazines offer and subsequent revenue it could garner are the other major
reasons for going digital.
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